10 December 2024
AA Driving School has been recognised for its work in the development of a new digital platform to help people training to become driving school franchisees.
The team, headed up by Mark Born, collected the Bronze Award in the Best use of learning data analytics to impact learner and business performance category at the recent Learning Technologies Award held in London.
“We’re always looking to improve what we offer our trainee instructors. This award is validation this work is paying off.”
AA Driving School partnered with Thrive* to develop the new platform. It gives AA Driving School trainee instructors access to all the resources they need away from the in car learning to successfully pass their external tests, manage their franchise, and ultimately come onto franchise quicker than before.
The platform offers practical help and advice on how to become a driving instructor, such as applying for licenses and tests, numeracy, literacy and IT skills which are all essential for franchisees to run their businesses successfully.
The award was submitted in partnership with Thrive, and included testimonials from learner instructors and a presentation to the judging panel.
The AA Driving School impressed the judges by demonstrating learning effectiveness and learner engagement.
Mark Born and Tom Way from AA Driving School collect the award with Helen Marshall from Thrive
Mark Born, Head of AA Driving School Academy, said: “It was important for us to challenge ourselves outside our industry and prove what we do can stand up against big multinational companies such as the other winners in our category – Holland and Barrett and Sage.
“Our training teaches people not only the fundamentals of how to be an instructor, but also how to run their own business and the extra responsibilities of being a driving instructor.
“We’re always looking to improve what we offer our trainee instructors. This award is validation this work is paying off.”
* About Us - Thrive (thrivelearning.com)